Who’s Lu?

Dynamic Strategy Leader with 12+ years' experience in digital media and content development for major clients.

Expert in leading cross-functional teams to create impactful content, build audiences, and amplify reach.

Skilled in developing innovative strategies that enhance brand engagement, and cultivate strong brands.

Brands I’ve worked: The Coca-Cola Company, Workday, ZOOX, FEMA, GLAAD, Schmidt Futures, Kaiser Permanente (Medical School), California Community Colleges, Johnson & Johnson (Neutrogena and Aveeno), Lipton Tea, Uber Eats, Walmart, Bank of America, Evertec, Realtor. com, United Airlines, FCA (Jeep), McDonald’s, Sonic Drive-In, Community Coffee, Lone Star College, Kia Motors, Nutella